I love wine--I'm drinking some right now as a matter of fact--currently the Copain Le Copains James Berry Vin Rouge is very pleasantly kicking my ass as I shoddily type my innermost feelings. I own a huge amount of wine personally and have taken great pride professionally in building an award-winning wine program with a renowned commercial collection, all in a fairly non wine-savvy part of the country--thank God for business dining.
I just can't seem to connect with many other people who have made restaurant wine service either the whole of a large part of their career. I just think most of them are trying too hard.
We have here, as I have mentioned briefly before, a new lounge downtown that has heralded itself as our town's first temple to Dale DeGroff and Tony abu-Ganim. The bartenders refer to themselves as "mixologists" not with proper self-loathing but with pride, and it takes about 10 minutes to get a frigging Manhattan. Ice cubes are big enough to sink the QM II, every drink has a name that makes it sound like it could be a fringe character from "The Great Gatsby" instead of an alcoholic beverage, and the self-important douchebags--I mean "mixologists"--won't let you drink in peace but insist on constantly sermonizing on the history of the cocktail [usually employing less than accurate factual information as an extra insult]. The one saving grace for Club Cocksucker is that it has managed to stumble into a really nice winelist, exemplary in fact for a drinks-only establishment.
Recently, my girlfriend and I [apologies to the deceased trial lawyer William Keleher] stopped in to this place to drink ourselves sane and quickly realized we were sitting next to a table full of sommeliers, including six or seven nationally known names [at least well known in the wine and hospitality industries]--apparently this alcohol brain-trust had been traveling together from one high-profile wine festival in our neck of the woods to another in the west and had been way-laid either by shoddy weather or shoddy airline.
Ensconced in our snuggly booth with our equally snuggly 1996 Penfolds 707 Cab, we waited for these icons of imbibation to start in on the "quirky, edgy" stuff--the aligotes and albarinos, the gruner veltliners, and the crisp Portugese whites. The Greek reds, the Argentinian Malbecs, the obscure American barberas, and last but most important the hallowed, HOLY BURGUNDY. I know I am ignoring the oft-quoted sommelier's de riguer obsession with "bubbles", but have decided I will leave this publicly emasculating fixation with champagne and sparkling wine for another time.
They didn't want any of the garbage that they are constantly spouting off about in magazines, on the Food Network, or at the massive cattle-call tastings that wine snobs flock to three or four times a year. They wanted good wine. They wanted big cabs, full-forward California pinots [or failing one of those one of the near-perfect Oregon wines from Domaine Serene]. They were looking for Kongsgaard syrah, Pahlmeyer, Glaetzer Amon-Ra. The guy responsible for them [maybe an agent, maybe an event producer--I don't really know] was amenable to whatever they wanted as it became clear that several of the biggest names in "celebrity sommelier-dom" were just starting a surprise 10 or 11-hour lay-over that clearly did not include a hotel. When they asked us about our wine and I replied that it was great, but that I was disappointed that I had already drunk all of the 1992 Shafer Hillside Select [a blatant, calculated lie], the bird-like, female TV-personality in the group nearly swooned.
Here were these people that carry contempt for oaked chardonnay and high-alcohol cab around with them like the true cross traveling the path to Golgotha, yet "in private" they were drooling over just the wines they publicly rail against.
Full disclosure: dry rose's are mostly fabulous wines that I truly wish were more popular in this country. The re-emerging wine industries of Spain and Portugal are achieving great successes as they continue to modernize and mature--just as those of South America, South Africa, and even some parts of Eastern Europe. Champagne and sparkling wine can be unbelievably enjoyable and fulfilling in a myriad of situations and for a nearly-unending list of occasions. The crisp whites of Austria, Alsace, and Germany match many foods masterfully and are woefully under appreciated.
With this disclosure proudly stated, I still find no justification for most of the prominent wine professionals in and around the hospitality industry to so blatantly shill for the wine "fringe" while so obviously ignoring the public's [and, surreptitiously their own] tastes.
Cabernet is king because it deserves to be. The flavor of a Peter Michael chardonnay is not ponderous and over-oaked, it is the flavor of a Peter Michael chardonnay--it is also far more satisfying to almost everyone than drinking the liquid slate of a grand cru chablis Le Clos. The heady richness of the DuMol Green Pinot Noir simply tastes better than the washed out violets and pebbles of a tired old chambolle-musigny. When I travelled to New York last year and went to a famous restaurant and ordered the 1990 Penfolds Grange as a birthday present to myself, the famous sommelier admitted that it was one of his favorite wines of all time, and he helped my companion and I drink two bottles--three weeks later I read him quoted in an issue of Sante, or Wine Enthusiast, or some other trade rag about his love for sangiovese, temperanillo, and of course dirt-and-acid burgundy. He claimed to eschew oak and fruit for structure and "terroir" [my most hated term].
"In vino veritas"--In wine there is truth. Apparently, not so much.